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Program Director, Social Business

Capital Area Food Bank
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The Capital Area Food Bank is looking for an experienced and motivated leader to help scale its impact on food insecurity through social business strategies. The CAFB’s premier initiative in market-based solutions to food insecurity is Curbside Groceries, a mobile grocery store that sells affordable food in neighborhoods where food access is a challenge. Curbside has launched in Washington DC’s Ward 8 and in Prince George’s County, Maryland and is building towards profitability. Over the next year, CAFB will invest in Curbside Groceries’ business model to help it establish and scale.

The Program Director of Social Business will oversee all aspects of Curbside Groceries – its strategy, operations, staffing, pricing, inventory and marketing. This position will also be responsible for strategy development as we seek to scale this business in the years to come. The Director will be responsible for the daily operations of the business, including the design of work schedules and direct management of a staff of 3. This position will have the support of an interdepartmental team, including brand building and marketing support from the CAFB marketing and communications team. This position will also have the services of two drivers – one for each truck – who are directly managed by the CAFB supply chain/warehouse team.

The Program Director of Social Business will play a critical role in the growth of Curbside Groceries as well as the CAFB’s longer term strategy for leveraging market-based solutions to address food insecurity. In addition to supporting the evaluation and implementation of growth strategies for Curbside Groceries, the Program Director of Social Business will collaborate with the Deputy Chief of Programs and Innovation to design and develop other market-based approaches to addressing food insecurity for consideration and implementation in 2023 and 2024.
 
Essential Functions:

Curbside Groceries – 80%
  • Develop strategies and annual plans for Curbside Groceries in line with goals for reach and profitability
  • Lead team and provide consistent guidance, while working collaboratively to meet program goals
  • Determine target customer segments and high traffic sites for each truck, given food insecurity in each of the areas
  • In partnership with the Curbside Manager, determine pricing strategy and promotions to achieve basket size and margin targets
  • Ensure inventory levels are maintained and work with suppliers to ensure maximum efficiency in meeting sales goals
  • Manage all controllable costs with a view towards profitability
  • Ensure the trucks remain operational, clean, and presentable at all times
  • Hire and train as needed to ensure adequate personnel is on hand to provide outstanding customer service
  • Implement cross-training of employees to maintain productivity and operability
  • Work closely with Director of Marketing to determine relevant awareness building and loyalty campaigns
  • Cultivate relationships with key local stakeholders who can support Curbside’s impact
  • Closely monitor all financials for the business to ensure reach, increase profits and reduce costs
  • Analyze and communicate data on Curbside’s performance, recommending changes and forecasting projections
  • Ensure compliance with all relevant regulations
  • Attend events to promote Curbside and build the brand

Market Based Initiatives - 20%
  • Articulate and apply lessons learned from Curbside Groceries to the food bank’s future social business strategies and initiatives
  • Research viability of other market-based initiatives and recommend 1-2 initiatives for design and implementation in 2023 and 2024; provide cost benefit analysis
  • Develop business plan and recommend strategies for sustainability
  • Identify internal structure and capacity necessary to undertake and effective execute additional initiatives

Position Requirements:
  • Bachelor's Degree (or equivalent experience) in business, entrepreneurship, business development, marketing or a related field
  • Proven ability to be a strategic thinker and to create tactics to implement the strategy
  • Five to seven years’ experience managing a retail operation and/or social business, including management of retail staff
  • Demonstrated experience evaluating and growing social business start ups
  • Strong interpersonal skills; ability to work with internal stakeholders to conduct objective evaluations of existing efforts and mobilize teams around new ideas
  • Ability to engage local (DC area) stakeholders to grow existing and support new social business initiatives
  • Self-motivated leadership
  • Strong sales abilities and customer service skills
  • Procurement and vendor management skills
  • Ability to operate basic business software programs
  • The ability to work well both in a team environment as well as independently
  • Experience with budgeting and budget process required
  • Strong interest blending innovation, market and humanitarian approaches to enabling food access and achieving food and nutrition security.

Other Skills, Abilities:
  • Entrepreneurial mindset, ability to look at the program as its own business, but still operating within the organization.
  • Commitment to the CAFB’s mission and team values;
  • Highly organized and efficient; with the ability to prioritize and get things done on schedule and work under pressure to meet deadlines;
  • Demonstrated initiative and creativity

Physical Demands/Working Conditions:
  • Behind a desk and in front of a computer, as well as in the community
  • Position requires occasional support on one of the grocery trucks, which remain on the road year round

Reporting:
  • This position reports to the Deputy Chief of Programs and Innovation
  • This position oversees a Curbside Groceries Manager, two Curbside Groceries Coordinators and a Social Business Strategy Fellow

Schedule:
  • Hybrid schedule available
  • Five days a week, but could include weekends with the trucks on the road

COVID-19 Requirements:
  • Per DC Government Mandate Candidate must be fully vaccinated.

NOTE: Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.

We Offer: At Capital Area Food Bank, we understand that great people make a great organization. We value our people and offer employees a broad range of benefits including competitive compensation and benefits, free onsite parking, complimentary shuttle to metro, professional development, growth, and volunteer opportunities, fun work in a diverse environment

Application Process:
  • Interested applicants must submit a cover letter and resume. Applications will be reviewed on a rolling basis.

EOE Statement
Capital Area Food Bank welcomes and supports a diverse and inclusive work environment. We are committed to equal employment opportunities (EEO) for all applicants seeking employment and for all our employees. CAFB makes employment decisions based on organizational needs, job requirements and individual qualifications without regard to race, color, religion, sex, national origin, age, disability, marital status, sexual orientation, personal appearance, military status, gender identity or expression, genetic information, political affiliation, educational status, unemployment status, place of residence or business, source of income, reproductive health decision making or any other characteristic protected by law. Additionally, harassment or discrimination based on these characteristics will not be tolerated at CAFB. To perform the essential functions of this position, reasonable accommodations are available to qualified individuals with disabilities.