Jr. Content Marketer
Hi there! We're WebFX, a full-service digital marketing agency based in the US (but with a global presence) and we'd love to meet you! We're looking for people to join our mission to provide world-class digital marketing solutions to mid-size businesses around the world. We get super excited about driving business growth for our clients and are looking for people who take pride in their marketing work and enjoy having a little fun at the same time.
Why Choose WebFX?
- We've been named the Best Place To Work in Pennsylvania 8 years in a row 🎉
- We're expanding! New offices in Guatemala, South Africa, St Petersburg FL, Lancaster PA (and York, PA coming in 2023) 🌱📈
- Prior knowledge/experience is not required for any of our roles, we provide all of the training and tools necessary for you to be successful!
- Flexible Schedule (start your day between 8 and 10 am - when you do your best work!)
- Love animals? Cool, so do we! That's why we have a Pet Friendly Office 🐶
- Profit Sharing 💰
- Need that caffeine fix? On-site cappuccino machine, Little Amps Coffee Bar (with a barista!) & Tea Bar ☕
- On-site Yoga sessions
- On-site Fitness Center 🏋️♀️
- 150% Company Match Of Personal Charity Donations
- Supplemental Insurance
- 100% Company Match 401K 💰
- Generous Paid Time Off 🏖
- Employee Wellness Program
- Love to learn? You sound like an FXer! FXLearns Library with hundreds of personal and professional growth books 📚
- Humanitarian Trips ✈️
- Health/Vision/Dental Coverage
- New Parent Support 👶🏿👶
- Dressing up everyday not for you? We get it! Enjoy our Casual Dress Code
- Home Buyer Program 🏡
- Personal Desk Fund 💰
- Green Commute Benefits
- Pawternity Leave 🐱
- Merit-based promotions (we promote from within, you will move up and grow here!)
What We're Looking For
Desired Education
- Bachelors in Marketing, Advertising, Journalism, PR, Communications, Information Science, Business or related major
- GPA above a 3.4
General Knowledge
- Solid understanding of the Internet, copywriting, customer service and Internet technologies
- Basic understanding of keyword research and selection (Desired)
- Basic understanding of SEO (Desired)
Experience
- General web marketing experience
- Internship/part-time/summer job/ experience are a plus
- Blogging experience (Desired)
- Basic HTML or image editing experience (Desired)
- Customer service experience in any industry (Desired)
- Administrator/moderator of a forum or blog (A bonus)
- “Power” Twitter, Reddit, Instagram, LinkedIn, etc account (Ex. Defined as 500+ followers)(A huge bonus)
Qualities
- Outstanding written communication skills
- Demonstrates ability to get things done
- Continuously follows up on content placement pitches that weren’t successful the first or second time
- Facebook account with over 100 friends (Only used to verify web understanding)
- Twitter account with over 50 followers (Only used to verify web understanding)
What You'll Do
Responsibilities
- Coordination of content creation and placement
- Build relationships with bloggers, publishers, and journalists based on our clients’ industries
- Research and pitch created content ideas to bloggers, publishers, and journalists
- Learn, test, and implement new SEO content and linking best practices
- Post original content relevant to our clients’ keywords and SEO campaigns
- Generate ideas and conduct research for infographics, motion graphics, blog posts and other viral content
- Uses web analytics to determine the impact of content campaigns
- Ability to manage content creation workflow
- Ability to think critically and creatively to pitch content based on our clients’ SEO keywords
- Ability to meet and exceed monthly production goals
- Client interaction: The Jr. Content Marketer role is not a client-facing position
Percentage Breakdown
- 35% building relationships with publishers
- 20% branding
- 15% analytics/data analysis
- 10% online asset research and topic discovery
- 10% writing
- 5% reporting
- 5% social media
What You'll Get
Training
- Our “Bootcamp” web marketing training program will be provided for new WebFX “family members”.
- On-site, state-of-the-art training amenities to facilitate departmental trainings, trend watch reports, and monthly Lunch-and-Learns
Opportunities for Growth
- WebFX grew 250%+ over the past 3 years, and merit-based promotional opportunities are abundant for new family members who meet or exceed position performance metrics.
Compensation
- $42,000 to $44,000 (potentially higher based on work experience)
- Potential additional bonus may be offered for GPA's of 3.8+ & graduating with high honors
- Above 1500 Twitter followers with 4 to 1 follow ratio: Add $500 (We are only using for experience - not marketing to followers)
Candidates interested in the Jr. Content Marketer Promoter position may also have interest in:
- Digital marketing, online marketing, paid advertising, search marketing, inbound marketing, web marketing, social media, content marketing, PPC, SEO, SEM, blogging, writing, editing, research, communications, entry level, etc.
Check out our culture on social media:
We have a multi-step interview process, where we focus on giving both our candidates, and ourselves, opportunities to get to know each other a bit better. While our process may be more thorough and perhaps longer than other interview processes that you've been a part of, our goal is to work together with our candidates to find a mutually beneficial fit, where a candidate is a great addition to the FXFamily, and WebFX is the right fit for their career goals. Interested in joining the FXFamily? Great! Apply now!
*You don't need to apply more than once even if you're interested in multiple positions - you can simply let us know! We consider all open roles when reviewing resumes and applications!
WebFX is an Equal Opportunity Employer, committed to providing and fostering an inclusive environment where all people, including women, minorities, LGBTQ+ and other underrepresented groups are supported, respected, and encouraged to excel within STEM careers. Our goal as an organization is to empower our team to achieve their personal best, bring people together, and provide equal opportunity to do so regardless of race, age, gender, sexual orientation, religion, physical ability or disability, or political affiliation. You can learn more on our website here!