Assistant Director of Communications and Marketing
Garrison Forest School seeks a creative professional to join an energetic and busy Communications and Marketing team. The successful candidate will enthusiastically embrace GFS’s mission, Core Values and community, and work to tell a compelling story about the school.
The Assistant Director of Communications and Marketing reports to the Director of Communications and Marketing and assists with content curation, developing marketing and editorial content to be used in the school’s many marketing outlets. This role is primarily responsible for developing and executing a strategy for the school’s social media accounts, as well as developing compelling website content and performing website updates.
This position will identify opportunities to tell and amplify the GFS story through social media, news posts, our website and other outlets. The successful candidate will have excellent communication and organizational skills, be a strong writer and have experience working in social media, content development, and/or brand development in a professional setting. The
Communications and Marketing team collaborates with many different offices, including all academic divisions, Admission, Development, Athletics, Summer and External Programs, and Residential Life, so the candidate should be able to manage several projects simultaneously.
They must also be able to turn projects around quickly, exercise good judgement and suggest creative solutions. A key component of this role will be relationship building with faculty and staff, students, parents and alumnae, and being actively involved in the life of the school. Comfort and experience working with people from different backgrounds and experiences is essential. This is a twelve-month position that requires work on some evenings and weekends.
Qualities sought:
- Proven writing and content development skills
- Proven social media management experience in a professional setting (Facebook, Instagram, Twitter, LinkedIn)
- Proactive, resourceful and creative problem solver
- Ability to be flexible and act quickly while demonstrating sound judgement
- Emotional intelligence
- Sense of humor
- Centered and confident in themselves
- Enthusiastic member of the broader school community
Essential job functions:
- Develop and execute the school’s social media strategy
- Assist with content curation for social media, the website, news posts, the website, brochures, and other materials
- Assist with overall website management and updates
- Assist with production of the annual alumnae magazine, including serving as Class News editor
- Assist with video conception, production, and editing
- Assist with development of marketing materials for Admission and other offices
- Maintain the school archive of news items and digital images for use online, in print, and on-campus
- Provide support and coverage, including photography, of campus events
- Occasionally provide technical support, to include managing virtual events and live streaming
- Contribute to and commit to diversity and multicultural educational practices; demonstrated ability working in a diverse community is essential
Qualifications:
- Bachelor’s degree required
- Experience with social media management in a professional setting required
- Experience with basic photography, video, and website editing preferred
Please provide a writing sample or sample of work with your application.
School Overview:
Garrison Forest School, located in Baltimore County, Maryland, is an independent,
non-sectarian day and boarding school educating girls in grades K-12, with a coed preschool.
GFS offers a national and international boarding program for girls in grades 8-12. Founded in
1910 and set on a stunning 110-acre campus in suburban Owings Mills, Garrison Forest offers a
program with a wealth of opportunities in Academics, the Arts, and Athletics. Confident, creative
and compassionate, GFS girls are encouraged to be fully engaged within the school and with
the local and global community around them as they develop their passions and their own
authentic voices in a spirited and joyful environment.
Candidates should support the Mission, Core Values, and Statement of Respect of Garrison
Forest School. Garrison Forest School is an Equal Opportunity Employer and does not
discriminate on the basis of race, sexual orientation, ethnic origin, sex, gender identity or
expression, religion or disability in its employment policies and other school-administered
programs. Candidates from diverse backgrounds are encouraged to apply.
Application Process:
Candidates should send a cover letter and resume to Vanessa Griffin, Assistant to the Head of School, Garrison Forest School, 300 Garrison Forest Road, Owings Mills, Maryland 21117. No telephone calls, please.