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Jr. Content Marketer

Desired Education

Bachelors in Marketing, Advertising, Journalism, PR, Communications, Information Science, Business or related major
GPA above a 3.4

General Knowledge

Solid understanding of the Internet, copywriting, customer service and Internet technologies
Basic understanding of keyword research and selection (Desired)
Basic understanding of SEO (Desired)

Experience

General web marketing experience
Internship/part-time/summer job/ experience are a plus
Blogging experience (Desired)
Basic HTML or image editing experience (Desired)
Customer service experience in any industry (Desired)
Administrator/moderator of a forum or blog (A bonus)
“Power” Twitter, Reddit, Instagram, LinkedIn, etc account (Ex. Defined as 500+ followers)(A huge bonus)

Qualities

Outstanding written communication skills
Demonstrates ability to get things done
Continuously follows up on content placement pitches that weren’t successful the first or second time
Facebook account with over 100 friends (Only used to verify web understanding)
Twitter account with over 50 followers (Only used to verify web understanding)

Responsibilities

Coordination of content creation and placement
Build relationships with bloggers, publishers, and journalists based on our clients’ industries
Research and pitch created content ideas to bloggers, publishers, and journalists
Learn, test, and implement new SEO content and linking best practices
Post original content relevant to our clients’ keywords and SEO campaigns
Generate ideas and conduct research for infographics, motion graphics, blog posts and other viral content
Uses web analytics to determine the impact of content campaigns
Ability to manage content creation workflow
Ability to think critically and creatively to pitch content based on our clients’ SEO keywords
Ability to meet and exceed monthly production goals
Client interaction: The Jr. Content Marketer role is not a client-facing position

Percentage Breakdown

Training

Our “Bootcamp” web marketing training program will be provided for new WebFX “family members”.
On-site, state-of-the-art training amenities to facilitate departmental trainings, trend watch reports, and monthly Lunch-and-Learns

Opportunities for Growth

WebFX grew 250%+ over the past 3 years, and merit-based promotional opportunities are abundant for new family members who meet or exceed position performance metrics.

Compensation

$37,000 to $39,000 (potentially higher based on work experience)
Potential additional bonus may be offered for GPA's of 3.8+
Potential additional bonus may be offered for attending an elite college or university & graduate with high honors
Above 1500 Twitter followers with 4 to 1 follow ratio: Add $500 (We are only using for experience - not marketing to followers)

Candidates interested in the Jr. Content Marketer Promoter position may also have interest in:

Digital marketing, online marketing, paid advertising, search marketing, inbound marketing, web marketing, social media, content marketing, PPC, SEO, SEM, blogging, writing, editing, research, communications, entry level, etc.