Expo Marketing Lead
EXPO Marketing & Branding Lead (Contract / P/T)
Role Overview:
We are the US distributor for two large manufacturers of capital machinery and are showcasing their products in Fabtech Expo in Las Vegas, next month.
We seek a proactive, execution-focused Marketing & Branding Specialist to take the lead in preparing our presence for the Fabtech Expo in October.
We will be showcasing a 110 Ton Mechanical Stamping Press alongside coil feeding equipment and other industrial machinery in a prominent 30-foot booth. While our Logo is developed and website is currently in development. This role is strictly focused on event marketing, graphic design, collateral preparation, and trade show lead generation. Candidates from Bay Area preferred.
Key Responsibilities:
- Print & Graphic Design: Design high-resolution booth backdrop graphics, banner stands, spec sheets, product brochures, and promotional materials.
- Booth Media & AV Content: Create looping video presentations/screen graphics for booth monitors demonstrating press operations, machinery specs, and capabilities.
- Pre-Show Outreach & Marketing: Develop targeted email/LinkedIn campaign templates to invite prospective buyers, distributors, and OEMs to live booth demonstrations.
- Lead Generation & Print Management: Coordinate with print vendors to ensure timely delivery of print materials to the Las Vegas venue; set up on-site digital lead capture forms/QR codes.
Qualifications:
- Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop).
- Proven experience in B2B event marketing, trade show print design, or graphic collateral creation.
- Compensation: $40/ hr P/T Contract basis for qualified & experienced professional